Christmas in Alsace is, of course, all about the Christmas markets, the kouglofs, and… Christmas beer! For over 30 years, this seasonal nectar has delighted hop lovers, and its launch has become a true ritual. On Monday, November 18, the City Hall of Strasbourg was the setting for this kickoff. Organized by the Brewers of Alsace, this event brought together enthusiasts, curious folks, and experts around 16 different Christmas beers!
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16 Beers Filled with Christmas Magic
Orange, spices, fruits, or sweet and fluffy notes: each Alsace brewery adds its personal touch! Philippe Génereux, director of Brasserie Meteor, describes their little wonder as “a blend of orange peels, elegant fizz, and a lingering finish that keeps the pleasure alive.” The result: millions of bottles sold each year, proudly sitting on shelves or nestled in gift boxes.
With this launch, the hops artisans celebrated decades of passion and tradition. This evening was also the perfect opportunity to chat with the brewers themselves, discover their secrets of brewing, and fall in love with a Pearl of Christmas or a Storig. All of this, of course, in a friendly atmosphere where...; the sound of the glasses rivaled with the sound of laughter…
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