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After burgers, Ninho opens a gourmet restaurant on the Champs-Élysées

undefined undefined 19 avril 2024 undefined 12h00

undefined undefined 24 avril 2024 undefined 03h27

The Editor

Ninho, Jefe © Ninho / Youtube / Capture d'écran

He just can't stop. After opening Jefe Burger in the 16th arrondissement last summer, rapper Ninho has decided to elevate his game by opening his first gourmet restaurant: N'Joy Paris. And he treated himself by choosing the location, as it is located on the Champs-Élysées.

With over 300 certified hits under his belt, it's safe to say that he has definitely left his mark in the music industry. But it seems like success just isn't enough for the "Boss". In a fun and quirky video posted on X, he revealed that he has opened a new restaurant at 52 Avenue des Champs-Élysées. Is it a commercial, a teaser, or a rap video? The rapper made the announcement on social media in a surprising video. Starting off with shots of the kitchen and Ninho enjoying dishes on the terrace while interacting with fans, the video takes an unexpected turn.

We can see the rapper getting into his car (which, we can easily imagine, will be subject to the increase in parking fees for SUVs in Paris) to go to a Louis Vuitton store. Close-ups of the clothes, of the bags... is it a way to showcase the luxurious side of the restaurant's neighborhood, or just an ad for the brand, the mystery remains unsolved.

Finally, we can see him in his recording studio, in front of a microphone, as the background music gradually decreases. And that's all it takes to ignite the imagination of the fans: the rapper is teasing a new track! Once again, we're not really sure what to make of it, but one thing is certain - all this staging is worthy of the greatest rap videos.

This is a fun and joyful Instagram post with a cute design! 🌟✨💫 Just imagine the colorful and vibrant content that could go in this space! Let your creativity run wild and share your happiness with the world.rld! 😊🎉🌈 #GoodVibesOnly #SpreadJoy #InstagramFun

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A post shared by Njoy (@njoyparis_)


So, what's for dinner?

In terms of cuisine, the mystery remains, as the identity of the chef is still a secret. Just a reminder, he had teamed up with Xavier Pincemin, winner of Top Chef in 2006, to his first address. Could it be the start of a delicious partnership?

Can you believe that he has decided to repeat the experience, this time surrounding himself with Mory Sacko, or even better, with Adrien Cacho this time? In any case, we are not the only ones wanting to uncover the mystery, as the restaurant is already fully booked. But according to the few clues present in the video, it seems that Ninho has chosen a traditional cuisine, slightly twisted with an urban flair here. And, considering the location, we certainly hope it will be delicious, as we can imagine that the dishes will cost an arm and a leg... N'Joy Paris 52, Avenue des Champs-Élysées - 8th Every day from 12pm to 8pm More info.