This collab, no one saw it coming. And yet… we’re ready to bet that the pop-up products will fly off the shelves like hotcakes. Whether you’re there for Hello Kitty’s 52nd birthday or for the tour of your favorite artist, you’re going to love the unique vibe of this place.
The most exuberant pop-up of the summer
For six days, the pop-up on Saint-Martin Street will host a delightful event. In this pop-up, you’ll find a multitude of ultra-limited edition derived products. Of course, there will be a full collection of clothing, including t-shirts, sweatshirts, and even socks—there’s (really) something for everyone’s taste.
But that’s not all; the two superstars didn’t do things halfway! You’ll also find a vinyl of Bruno Mars' latest album, a cassette, drinks, pastries, and many more goodies. Water bottle, <...>cushion, sticker, bag, caps… the only downside of this collaboration is that your wallet is going to take a hit.
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Hawaii and Shanghai Taking the World by Storm
52 years ago, Japanese designer Yuko Shimizu brought to life the cutest little kitten of her generation. Since that day, Hello Kitty has never left our side. After teaming up with McDonald's, Converse, Guns N’ Roses, and even Playboy or NASA, the adorable white cat is now joining forces with the Hawaiian artist Bruno Mars. This collaboration blends Hello Kitty's charm and sweetness with the retro-cool style of the singer.
Bruno Mars, the king of modern groove, is taking us on a dream-filled World Tour with 28 dates already kicked off in the United States. Next up, he’ll be arriving in Europe on June 17, starting off in Paris. The pop-up made its debut in Las Vegas at the beginning of the tour and will be making its first appearance on the old continent in the capital.
He will also visit Berlin, Amsterdam, Madrid, Milan, and London, before returning to his home country to wrap up his adventure.View this post on Instagram
The Romantic Tour Pop-up
119 rue Saint-Martin — 4th
From June 17 to 22, 2026
10 AM - 8 PM
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