KOREA HOUSE: bibigo sets up its market inspired by Korean sijang in the heart of Paris

undefined 19 juillet 2024 undefined 11h50

The Editor

From July 25th to August 11th, right in the middle of the Olympic season in Paris, the South Korean Olympic Committee (KSOC) is transforming the Maison de la Chimie into a 100% immersive space dedicated to K-culture: the KOREA HOUSE. For this special occasion, the iconic Korean K-food brand bibigo, a member of the CJ Foods group, is introducing itself through an experiential stand with a unique concept reminiscent of the famous Sijang Korean street markets. Fully immersed in a Korean street market, are you a fan of Korean food? You're in luck: for over two weeks, the Land of the Morning Calm is coming to the 7th arrondissement, right near the Invalides with the KOREA HOUSE, a space that promises to immerse visitors in the richness and diversity of Korean culture, with a variety of activities ranging from art and ceramics exhibitions to dance and music performances, as well as K-pop performances and fashion shows. Hey there! I just wanted to say hello and thank you for visiting my page. I hope you have a great day filled with joy and happiness. Don't forget to smile and spread positivity wherever you go. Take care and see you soon! 😊🌟

But hey, it's not just about enjoying a festival atmosphere and discovering Korean culture. It's also the perfect opportunity to indulge in all the delicious delights that Korea has to offer for your taste buds. Right at the heart of this event is the iconic K-food brand bibigo, which stands out by offering an authentic gastronomic experience. Step into their stand inspired by the bustling Korean street markets, known as "sijang." Here, you can savor a variety of freshly prepared K-street food, including the famous mandu (Korean dumplings) and jumeokbap (rice balls) served with kimchi and tteokbokki (sweet & spicy rice cake dish).

bibigo is coming to France!

The KOREA HOUSE event is especially significant because bibigo is officially launching in France during this time. Already beloved in Korea and the United States, bibigo invites you to explore the rich and diverse flavors of Korean cuisine. Don't miss out on the opportunity to experience the delicious and authentic taste of Korea at the KOREA HOUSE!

You can also find bibigo products in specialized stores like Tang Frères, Ace Mart, or K-Mart, as the brand aims to make authentic Korean food more accessible to everyone by expanding into French supermarkets.
© bibigo

Bibigo has quickly gained popularity throughout Europe in 2024, by sharing authentic Korean flavors. Its new slogan, "Live Delicious", embodies this vision of sharing and conviviality so dear to Korean culinary culture. And as Paris is gearing up to come alive with the international community visiting for the occasion this summer, KOREA HOUSE offers a unique opportunity to explore Korean culture in all its splendor!

For more information and to register for the various events and activities at KOREA HOUSE, visit the official event website and the Instagram page @bibigo.fr.


KOREA HOUSE

Maison de la Chimie (stand located in the.)

Korea House - Korean Food & Culture (in the Gardens)
28, rue Saint-Dominique - 7th arrondissement
July 25th to August 11th, 2024 from 11am to 9pm
Free entry upon registration: teamkoreahouse.co.kr

On-site registration possible

Find out more about bibigo
Discover more about Korea House