Announced since 2019, the arrival of Primark in Montpellier has been long awaited. After an initial rumor of opening in 2022, quickly dashed by the health crisis, the construction faced numerous delays, leaving local fashionistas tapping their feet in impatience. But this time, it's official: the grand shopping event will take place on Wednesday, September 10, 2025, at 10 a.m. sharp. The brand confirmed it in a press release, putting an end to speculations once and for all.
More than 200 permanent positions available for the opening
To ensure a strong and well-prepared opening, Primark has spared no effort in staffing. A large recruitment campaign took place last June, with over 200 permanent positions available. Cashiers, salespeople, department managers: the wheels are in motion, and hiring is already underway to keep this new store running, which is set to become one of the key attractions of the center.
Odysseum transforms with new brands
Primark won't be the only star at Odysseum this summer. The shopping center continues its makeover with the arrival of other highly anticipated brands such as Parfois, Wycon, and Iris Galerie. For food lovers, there are also delicious new spots opening, including Quick, Pokawa, Blanc, Waffle Factory, and White Burger. It's shaping up to be an XXL hub for shopping, street food, and selfies right outside Zara.
With Primark in the mix, Odysseum confirms its ambition to remain one of the largest shopping centers in the region. Affordable fashion, unique concepts, and a wide food offering: the formula seems destined to succeed. And if the surrounding excitement is anything to go by, Montpellier is gearing up for a bustling shopping season come autumn 2025.