A unique treasure hunt following the footsteps of Cornelius, the famous Kellogg's rooster

The Kellogg's rooster, a true emblem of breakfast, has made its mark in 5 major French cities. Your mission: track down Cornelius's trail for unique rewards. All day long on Sunday, February 16, Marseille transforms into the stage for the big treasure hunt "Follow Cornelius." It's a chance to rediscover the city in a fun and festive way, and also to celebrate the most important meal of the day!

Breakfast, a meal like no other

Breakfast, we've been told since childhood, is the most important meal of the day. And for many, it’s also the best. That’s certainly what the Kellogg's cereal brand discovered when exploring the eating habits of the French. One thing is for sure, when it comes to the first meal of the day, the Ma.

One thing's for sure, for them, it's above all a sacred moment, best enjoyed with a good coffee. According to experts, over 80% savor their breakfast at home, and they do it sitting down, which is significantly higher than the national average. There's no way they are rushing their breakfast in two seconds at the edge of a table. And especially, they have their little habits, as over 60% of them eat the same thing every day.

So, to pay tribute to this special moment, what could be better than following in the footsteps of the most famous rooster of our mornings?

An exceptional treasure hunt

To take part in this unique event, mark your calendars for Sunday, February 16th, when, right at the break of dawn, the inf...Marseille influencers Les Jobastres will set you on the right track by revealing the first clue on Instagram. It's up to you to interpret it correctly to uncover the mystery pen in a symbolic location in the city.