We all know those slightly sluggish mornings when energy is hard to come by. But what if we changed the game? This summer, Zespri™ is launching the MorZing Routine Challenge, a feel-good concept that turns your morning routine into a fun and revitalizing moment. After all, starting the day right is the key to a light spirit and a fit body!
The Zespri SunGold™ kiwi, your morning ally
Golden and deliciously sweet, this little fruit gem will delight your taste buds. Rich in vitamin C*, the Zespri SunGold™ kiwi boosts our immune defenses while giving us an explosion of flavors: its juicy, subtly tangy flesh finds the perfect balance between sweetness and zest. We enjoy it simply, just as it is (because it's irresistible), or with a touch of creativity: on a slice of whole grain bread with ricotta and flax seeds, or as a refreshing juice with...lime and mint, or in plain yogurt, sprinkled with pumpkin seeds and a drizzle of honey. In short, it's the perfect companion for gentle mornings or chaotic wake-ups; a concentrated burst of energy to kickstart the day on a good note while treating yourself.

The MorZing Routine, a Multivitamin Concentrate
With their MorZing Routine, Zespri™ kiwis offer much more than just a program, a lifestyle. The goal? To encourage both young and old to make healthy choices from the moment they wake up, starting with one of their breakfast recipes featuring Zespri SunGold™ yellow kiwis, for example. But that's not all! The MorZing Routine Challenge is also taking place in several cities in France throughout the summer, inviting everyone to get moving, all while enjoying Zespri™ kiwis and meeting the adorable mascot, Kiwi Brother. So, this summer, Zespri™ is making health fun and helping us adopt new wellness habits to start the day with a vitamin-packed energy boost!
Lyon in MorZing Routine Mode
ne
So if you want to take on the challenge, join us in Lyon for two sunny days filled with good vibes! The first meet-up is on Friday, June 27th from 8 AM to 1 PM, in the super cool (and very steep) Croix-Rousse neighborhood, where Zespri™ offers you a simple yet powerful choice: take the stairs instead of the car or the metro. A little healthy challenge where the effort is rewarded with a big breath of fresh air… and some fruity surprises!
Same plan on Saturday, June 28th from 10 AM to 3 PM, where you’ll find the Zespri™ teams in the heart of Vieux-Lyon, at the foot of the stairs leading up to Fourvière with its breathtaking views of the entire city. At every meet-up, Kiwi Brother, cheers, and delicious Zespri™ kiwis await you at the top of the steps, turning this climb into a lovely morning ritual. A great way to start your day gently… and fit! So, shall we meet up there?
MorZing Routine Challenge
Friday, June 27, 2025, from 8 AM to 1 PM
Pentes de la Croix-Rousse – Lyon 1st
Saturday, June 28, 2025, from 10 AM to 3 PM
At the foot of the stairs leading to Fourvière – Lyon 5th