Movember, but what is it exactly?
Just a little reminder: Movember is THE month dedicated to raising awareness about men's health. We're talking testicular cancer, prostate cancer, and mental health. The goal? Break down taboos and encourage simple screening practices, like… self-examination. Yes, checking your own testicles is quick and can really save lives! And for the skeptics: 85% of testicular cancers affect men aged 15 to 35. So, it's not just an issue for boomers!
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Credit: Lemahieu
#JeMeTâte: the 100% Lille boxer to break the ice
To get the message across, LOSC is going all in with a limited-edition boxer, in collaboration with CHU de Lille and local textile maker Lemahieu. And the cherry on top: it's signed by Petites Luxures (if you know their drawings, you know it's stylish). The message is clear and fun: #JeMeTâte, encouraging men not to skip this simple gesture. The boxer comes in a set for €29, along with a little self-examination guide written by the specialists at the CHU.
Credit: Lemahieu
Campaign Launching Tonight at the LOSC-OL Match!
The campaign will officially kick off tonight during the LOSC-Lyon match at the Pierre Mauroy stadium, with awareness messages displayed on the giant screens to remind supporters about the importance of screening. And the cherry on top: 100% of the proceeds from the boxers will be donated to the Lille CHU Foundation to support research against male cancers. Basically, you buy a boxer and become a champion of prevention! How cool is that? Head over to the LOSC stores to grab yours, and in November, remember: grooming your mustache is great, but thinking about your health is even better!