On October 22, 2026, in Hawke's Bay, New Zealand, Château Larrivet Haut-Brion was crowned international winner of the Best Of Wine Tourism 2027. Selected from among 597 applications from around the world, this Gironde property ranks among the 11 establishments honored by the Great Wine Capitals network. A recognition that comes just 1 month after winning a Gold Best Of in Bordeaux.
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A Gironde château among the 11 best wine tourism sites awarded worldwide
Each year, Best Of Wine Tourism recognizes wine estates that reinvent the art of welcoming guests and sharing the pleasures of wine.
For this 2027 edition, 597 applications were reviewed across the 11 major wine capitals of the Great Wine Capitals network. Following an initial selection of 77 award winners, an international jury designated 11 grand prize winners, one per destination. Among them, Château Larrivet Haut-Brion, which represented Bordeaux alongside estates from Australia, Italy, Argentina, and the United States.
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Already recognized in September in the « sustainable wine tourism » category, the estate confirms its status as a reference in responsible wine tourism.
The vineyard of the future: a unique experience to discover by bike
At the heart of this success lies an initiative as ambitious as it is innovative: « The vineyard of the future ». Over 12 hectares, Château Larrivet Haut-Brion is experimenting with new practices to adapt viticulture to environmental challenges. Vitiforestry, diversification of grape varieties, and biodiversity preservation are shaping the contours of a more resilient vineyard.
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A journey that visitors can discover through a bike ride within the experimental vineyard. The perfect opportunity to understand, right among the vines, how wine estates are preparing for the future while preserving their terroir. This spirit of innovation is also found in Pulse, a vintage created with students to shake up the traditional codes of wine, from its packaging to its uses.
A new international prize to win in December
And the adventure might not stop there. From December 1st to 15th, 2026, the 11 international winners will be submitted to a public vote.
Following this consultation, only 1 establishment will win the Readers' Choice Award Best Of Wine Tourism 2027.
