After two and a half years of work, Bordeaux is getting ready to welcome one of the most renowned wine clubs in the world. Founded in London ten years ago, the group 67 Pall Mall is continuing its international expansion. Already present in Singapore and Verbier, it is announcing its establishment in the heart of Bordeaux's golden triangle at the former And Other Stories shop, with an opening planned for July.
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An English-style private club dedicated to wine
The concept: a private club available to members for a fee of €3,700 (€2,200 for the opening and €1,500 for the registration fees), designed as a high-end living space. Members enjoy access to all the group's clubs around the world. New locations are already planned for Shanghai, Melbourne, and Beaune in 2027.
In Bordeaux, the club will span 1,800 m² across four levels, in a building redesigned by local architects S + M Architectes. The interior decoration was entrusted to Geila Daughtrey and features work from local artisans such as Garabos, TMH, la Martellerie Saint-Sauveur, and Maison Wanecque.
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5,000 references and an 8-meter wine tower
At the heart of the place will stand a spectacular 8-meter high wine tower, housing 7,500 bottles. The menu will feature 5,000 references from 40 countries, with 1,000 available by the glass. While the selection aims to be international, you can bet that Bordeaux wines will take center stage.
The club will have several areas: a central wine bar, private bookable lounges, a champagne bar, a terrace, and a chef's table. Open continuously, guests can enjoy coffee in the morning, lunch, dinner, or join tastings and masterclasses throughout the day.
World Exclusive: Partial Opening to the Public
A unique Bordeaux experience: the ground floor will be accessible to non-member guests. The upper floors will remain exclusive to members, maintaining the cozy atmosphere of British clubs.
Beyond tasting, 67 Pall Mall Bordeaux aims to become a local cultural player, hosting themed dinners, exhibitions, and artistic and sporting collaborations. With this opening, Bordeaux strengthens its status as a global wine capital, welcoming a club that bridges English tradition and local roots.