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This high-end sustainable perfumery has chosen Bordeaux to open its first store outside of Paris

undefined undefined 19 novembre 2025 undefined 08h30

The Editor

Essential Parfums opens its first boutique outside of Paris, and it's in the charming Rue du Temple that it sets up its new kingdom. This is a significant milestone for the brand founded in 2018 by Géraldine Archambault: for the first time, the brand crosses the Parisian ring road and settles in a city chosen for its dynamism, modernity, and youthful spirit.

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A more natural, fairer, and accessible niche perfumery

Essential Parfums was created around a simple idea: to offer the quality of niche perfumery without the outrageous price, giving perfumers the central place they deserve. A new approach: more transparent, more sustainable, and above all, deeply sensory.

The brand offers unisex fragrances made of 86% to 93% natural origin ingredients, never compromising on olfactory demand. Synthetic materials, used sparingly, help maintain certain notes that can’t be found otherwise - like musk and lychee - while ensuring a harmonious trail. The entire process aligns with a sustainable commitment: refillable bottles, reduced packaging, and more!responsible suppliers and choices of environmentally friendly raw materials.

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A Bordeaux boutique designed as an immersion

In this intimate space, a large green wall welcomes visitors with the portraits and signatures of the house's perfumers. All of Essential Parfums' creations are gathered here, along with a complete range of body care products.

- soaps, hand creams, lotions, mists - and home fragrances, including candles and even scented laundry detergent.

This opening also heralds what’s next: an expansion of the store network in France and internationally, as well as the upcoming release in May of the new Amber-Latte fragrance, created by Jordi Fernandez.

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Address: 3 Rue du Temple, 33000 Bordeaux, France