La Belle Boucle: The No. 1 Destination for Curly Hair
Nestled on the Allées de Tourny, a hair studio like no other opened its doors just a year ago. La Belle Boucle Studio, already well-known in several major French cities, has become a must-visit spot in Bordeaux for anyone with wavy, curly, frizzy, or kinky hair. It's a cozy, welcoming space that champions a rare approach to hairstyling: enhancing natural texture without gimmicks and at a fair price.
Rooted in the trend of returning to natural beauty, the studio was founded to support people with textured hair, who are often underrepresented in traditional salons. Here, there's no blow-drying, no perms, no waves: the goal is simple yet ambitious, to reveal the "best version of your curls."
A place designed for the beauty of natural hair
In Bordeaux, La Belle Boucle studio welcomes visitors into a hybrid space: both a boutique - featuring over 450 references of naturally sourced products - and a specialized hair salon. You'll find major partner brands like Les Secrets de Loly, as well as the in-house range launched in 2021, which now includes more than ten products (shampoos, s...
Coins, styling products, accessories.
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The hair space features four stations and a soothing atmosphere, tinted with terracotta pink, designed to feel like a comforting cocoon. Two distinct teams coexist: the in-store advisors, experts in product diagnostics, and the hairdressers, all trained in-house in the signature La Belle Boucle method.
Personalized and Educational Services
Here, the appointment always takes the form of a 1.5-hour session dedicated entirely to the client, always at the same price of €95. Each service starts with a thorough diagnosis: observing texture, analyzing needs, and providing personalized advice. Then comes a haircut on dry or wet hair, a wash, a treatment, a tailored styling, and a plethora of insightful tips.
The approach goes beyond just an aesthetic result. The hairdressers share their gestures, techniques, and routines, enabling everyone to recreate the look at home. "A service is like a private lesson," sums up the founder, as she empowers those who have long searched for tailored solutions.
At the end of the appointment, each client leaves with a hair type identity sheet, a genuine personalized guide to care for their hair daily. Appointments can be made by phone or through Planity.
A brand on the rise
Founded by Laureen, La Belle Boucle has become a reference in the curly hair community.
The world of textured hair. The Bordeaux studio is part of a network that now includes nine salons - Paris, Lyon, Marseille, Toulouse, Nantes, Bordeaux — and soon Lille. The rapid expansion of a unique approach aimed at achieving a beauty that's more natural, more conscious, and more respectful of hair's natural state.Voir cette publication sur Instagram