In 2025, Bordeaux rises to the third position among the most dynamic major cities in France, according to the ranking established by BrokerChooser. With €91.2 million invested in 2024, which is a 122% increase compared to the previous year, the city shows a robust economic health. Its attractiveness and resilience index, set at 0.482, illustrates the strength of its entrepreneurial fabric and its ability to attract investors and talent.
A dynamic driven by innovation and quality of life
While Bordeaux's appeal is partly due to its sought-after living environment, it's primarily the vibrancy of its technological and cultural sectors that captures attention. Start-ups, innovative companies, and creative structures are increasingly establishing themselves, attracted by a human-sized city that is well-connected and undergoing significant transformation.
Behind Toulouse and Lyon, but ahead of Lille and Nantes
This ranking puts Toulouse at the top, despite a 34% drop in its investments, thanks to an index of 0.547. Closely followed by Lyon, in second place, which stands out with an impressive 364% increase in its investments, reaching 371.2 million euros. Bordeaux, on the other hand, is ahead of Lille, Nantes, and Marseille.
This recognition fits into a broader context: in 2024, France recorded 53,680 job creations, concentrated in 88% of just nine departments, five of which are in Île-de-France. In this uneven landscape, Bordeaux is making its mark, combining economic growth, residential appeal, and entrepreneurial dynamism.
A methodology f
Overview of Five Key Indicators
The BrokerChooser study relied on the analysis of the 20 largest French metropolises, combining five revealing criteria of their economic attractiveness and their capacity to generate investments. The criteria considered were: the volume of Google searches related to each city, the number of investors listed on Crunchbase, the number of companies funded in 2024, the total amount of investments received in that same year, as well as the change in investments between 2019 and 2024. Additionally, an attractiveness and resilience index from Arthur Loyd's 2024 barometer was included, which combines connectivity, quality of life, human capital, and economic vitality.
